Social Media

Social Media Portfolio

Q Mixers:

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Mighty Spark: @Mightyspark

  • A two-month project of social media content creation and paid ad management. During this time I drafted social media posts, managed their user-generated content, as well as assisted in influencer communications. I also reported on analytics across accounts during this time.

  • Over a two month period we rand some paid ads, A/B testing audience and content type. In the month of January we invested $2,000 and reached over 3M people!

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Public Domain: @publicdomainmpls

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Core Ritual: @thecoreritual

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EcoPureHome: @ecopurehome

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Rosedale Center: @RosedaleCenter

  • After 6 months of having Rosedale as a client, their numbers increased:

    • Facebook Reach, up 4%

    • Facebook Impressions, up 3%

    • Facebook Engagement, up 67%

    • Instagram Reach, up 33%

    • Instragram Engagement, up 35%

    • Tiktok Followers Increase, up 414%

  • While working with Rosedale Center, we partnered together to execute multiple events:

    • 2022 EID Fashion Show

    • TikTalk Series: Part 1

    • 12 Under 12 Kids Fashion Show

  • During my time working with Rosedale, through video creation and trend forecasting, we were able to grow their account by over 400% in 6 months. Here are some examples of my work for them:

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Metropolitan Skin Clinic: @metropolitanskinclinic

  • During my time working with Metropolitan Skin Clinic we grew our accounts over a 6 month period by:

    • Total Engagements, up 21%

    • Total Impressions, up 166%

    • New Audience Growth, up 1,018%

    • Video Views, up 43%

  • During my time working with Metropolitan Skin Clinic, I managed 6 of their ongoing influencers 12 month contracts. Ensuring that influencers are meeting the contract deliverables, and reporting on influencer analytics.

  • At Metropolitan we worked together on implementing humor, education, and trends into to their feed to help boost engagement and brand awareness:

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REFLECT: @reflectsalon

  • During my 6 months working with Reflect, we have partnered on multiple events and seen their account grow as they continue to engage with the community. During the 6 months their accounts:

    • Our audience grew by 72%

    • Engagement Rate per Impression grew by 38%

    • Post reactions went up by 90%

    • Comments went up by 865%

    • Post saves went up by 250%

  • I worked with Reflect to help them cover their participation in Fashion Week Minnesota where they sponsored Hair & Makeup for 7 shows.

    We also partnered together to host a Fashion show called IAMFAB which is dedicated to women over 65 to celebrate beauty of all ages and was a HUGE success. Our recap video from this event also went viral, with over 15K views and over 900 likes!

    Here are some videos of those events:

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BLONDELUXE the salon: @blondeluxe

  • During the year that I worked at BLONDELUXE as a Social Media Manager, through consistent posting, influencer coordination, campaign planning, and giveaways, we were able to grow their account from 6K to 9K followers. We were also able to get their TikTok following to almost 200K.

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PROOZY: @shopproozy